Google Base recently added a new feature to help merchant’s get feedback on their listed items. If you log into your Google Base account, you’ll notice a new tab called “Performance”. This area of your account now provides you with some helpful performance reports for the products you list on Google Base. The first thing we liked is that there’s a nifty graph that shows you your overall traffic data for Google Base / Google Product Search. Another thing we found helpful is that now you can see overall impressions given through the Google Base API. And finally, what we really really liked: There’s now a handy, downloadable CSV report that gives you PRODUCT-LEVEL click data ( again for Google Base / Google Product Search) and impression data (for the Google Base API). Nice! For a free tool, this is pretty slick stuff. Look for Google Base to be building out this feature with more bells and whistles. We’re hoping for a product-level conversion tracking tool next!