There seemed to be a lack of information and understanding about Google Base, so I wanted to share some of SingleFeed’s learnings and expectations.
The post over at SingleFeed covers Google OneBox, Google Base Custom Attributes, and Data Feed Optimization.
Key takaways:
-Most people are submitting to Google Base through an automated XML feed which is not optimized
-Adding more information to your Google Base feed (bulk upload) might help you get exposure through Google OneBox results
-The more information Google Base gets through feeds which contain Google Base Custom Attributes, the more likely I think Google is to display OneBox results for related search engine queries as the data provided through the feed will be more relevant than what Google can crawl.
