<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>LoveYourFeed.com &#187; Data Feed Optimization</title>
	<atom:link href="http://www.loveyourfeed.com/category/data-feed-optimization/feed" rel="self" type="application/rss+xml" />
	<link>http://www.loveyourfeed.com</link>
	<description>Data feed optimization for the shopping comparison engines by SingleFeed</description>
	<lastBuildDate>Fri, 09 Jul 2010 16:23:23 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Shopping Engine Success for Yahoo! Stores Webinar Recording Now Available</title>
		<link>http://www.loveyourfeed.com/webinar-recording-now-available-252.htm</link>
		<comments>http://www.loveyourfeed.com/webinar-recording-now-available-252.htm#comments</comments>
		<pubDate>Fri, 29 Jan 2010 00:26:42 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[LoveYourFeed]]></category>
		<category><![CDATA[webinar]]></category>
		<category><![CDATA[yahoo stores]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=252</guid>
		<description><![CDATA[For those of you who missed our Shopping Engine Success for Yahoo! Stores webinar, or want to catch it again, head over to Rob Snell&#8217;s website or watch them below.
http://www.robsnell.com/singlefeed-webinar.html

Part 1 of 3 : Shopping Engine Success For Yahoo! Stores Jan 2010 Webinar 
View more presentations from Rob Snell.


Part 2 of 3 : (Rob Snell [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/webinar-recording-now-available-252.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Product Titles and Capitalization</title>
		<link>http://www.loveyourfeed.com/product-titles-and-capitalization-233.htm</link>
		<comments>http://www.loveyourfeed.com/product-titles-and-capitalization-233.htm#comments</comments>
		<pubDate>Mon, 28 Dec 2009 08:23:13 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[product names]]></category>
		<category><![CDATA[product titles]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=233</guid>
		<description><![CDATA[While there may be no hard evidence or actual cases that prove the shopping engines don&#8217;t like excessive capitalization, we do know it definitely degrades the shoppers experience to a degree. Google Merchant Center&#8217;s Program Policies state &#8220;Use Standard Spelling and Grammar. Avoid any repeated and unnecessary use of punctuation, capitalization or symbols.&#8221; We&#8217;ve seen [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/product-titles-and-capitalization-233.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thinking About Quantitative Data Feed Optimization (DFO)</title>
		<link>http://www.loveyourfeed.com/thinking-about-quantitative-data-feed-optimization-dfo-190.htm</link>
		<comments>http://www.loveyourfeed.com/thinking-about-quantitative-data-feed-optimization-dfo-190.htm#comments</comments>
		<pubDate>Mon, 23 Nov 2009 17:13:40 +0000</pubDate>
		<dc:creator>Brian A. Smith</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[conversion rate]]></category>
		<category><![CDATA[feed optimization]]></category>
		<category><![CDATA[Quantitative]]></category>
		<category><![CDATA[shopping engines]]></category>
		<category><![CDATA[sku suppression]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=190</guid>
		<description><![CDATA[When thinking about data feed optimization (DFO), the first step we talk about at SingleFeed is proper engine set up and feed delivery.  Did your products actually go live on the shopping engines?
The second step in DFO is the quality of the data feed.  Are you including more than just the basic product attributes?  Are [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/thinking-about-quantitative-data-feed-optimization-dfo-190.htm/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Feed Optimization Questions- Round 1</title>
		<link>http://www.loveyourfeed.com/data-feed-optimization-questions-170.htm</link>
		<comments>http://www.loveyourfeed.com/data-feed-optimization-questions-170.htm#comments</comments>
		<pubDate>Fri, 06 Nov 2009 01:30:38 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[custom attributes]]></category>
		<category><![CDATA[google product search]]></category>
		<category><![CDATA[optional fields]]></category>
		<category><![CDATA[product images]]></category>
		<category><![CDATA[product names]]></category>
		<category><![CDATA[product titles]]></category>
		<category><![CDATA[shipping]]></category>
		<category><![CDATA[tax]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=170</guid>
		<description><![CDATA[
Here are some of the feed optimization questions that I received from last week.
What’s the best way to prepare your feed to products into GPS onebox ? 
There are a multitude of factors that contribute to the relevancy of your products being shown on Google Product Search. Remember that the shopping engines are mini search [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/data-feed-optimization-questions-170.htm/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Send us your feed optimization questions!</title>
		<link>http://www.loveyourfeed.com/send-us-your-feed-optimization-questions-133.htm</link>
		<comments>http://www.loveyourfeed.com/send-us-your-feed-optimization-questions-133.htm#comments</comments>
		<pubDate>Fri, 30 Oct 2009 16:15:55 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[feed optimization]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=133</guid>
		<description><![CDATA[The next 10-12 weeks can mean everything to some merchants, as it&#8217;s not uncommon for select retailers to earn 60-80% of their annual business from Q4 holiday shopping. What better way to ensure you&#8217;re getting the most from your comparison shopping engine feeds than by asking us for feed advice! We&#8217;ll be responding to merchant&#8217;s [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/send-us-your-feed-optimization-questions-133.htm/feed</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>30 Days until Black Friday, double check your feeds now!</title>
		<link>http://www.loveyourfeed.com/30-days-until-black-friday-double-check-your-feeds-now-140.htm</link>
		<comments>http://www.loveyourfeed.com/30-days-until-black-friday-double-check-your-feeds-now-140.htm#comments</comments>
		<pubDate>Tue, 27 Oct 2009 18:40:42 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[account management]]></category>
		<category><![CDATA[data feeds]]></category>
		<category><![CDATA[holiday shopping]]></category>
		<category><![CDATA[promotional message]]></category>
		<category><![CDATA[shipping]]></category>
		<category><![CDATA[shopping engines]]></category>
		<category><![CDATA[tax]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=140</guid>
		<description><![CDATA[So there are just 30 days until Black Friday, and a few more than that until Cyber Monday. You&#8217;ve hopefully got all your ducks in a row for holiday promotions, shipping, and are prepared for the increased traffic and sales. You have Google AdWords campaigns primed and ready to go, and you&#8217;re probably encouraging your [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/30-days-until-black-friday-double-check-your-feeds-now-140.htm/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>When to Include Gender in Product Titles</title>
		<link>http://www.loveyourfeed.com/when-to-include-gender-in-product-titles-130.htm</link>
		<comments>http://www.loveyourfeed.com/when-to-include-gender-in-product-titles-130.htm#comments</comments>
		<pubDate>Sat, 17 Oct 2009 01:37:15 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/?p=130</guid>
		<description><![CDATA[Merchants who sell products that are gender specific are off the hook. You don&#8217;t have to say &#8220;Women&#8217;s nail polish&#8221; or &#8220;Women&#8217;s bikini&#8221;. The same thing applies to men&#8217;s products like cumberbunds, neck ties, and boxer briefs. The gender for those products is inferred. Merchants who sell products that are not explicitly unisex should always [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/when-to-include-gender-in-product-titles-130.htm/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Product Images for the Shopping Engines</title>
		<link>http://www.loveyourfeed.com/product-images-for-the-shopping-engines-103.htm</link>
		<comments>http://www.loveyourfeed.com/product-images-for-the-shopping-engines-103.htm#comments</comments>
		<pubDate>Mon, 28 Sep 2009 22:15:23 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[Google Product Search]]></category>
		<category><![CDATA[image requirements]]></category>
		<category><![CDATA[product images]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/product-images-for-the-shopping-engines-103.htm</guid>
		<description><![CDATA[Towards the end of August, Google Base asked that merchants begin sending higher quality images. This is a great move forward for the user (shopper) experience when they can see higher resolution, larger images instead of tiny thumbnail sized ones. I wanted to take a moment to remind merchants that while images for Google Base [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/product-images-for-the-shopping-engines-103.htm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Include your Product &#8220;Type&#8221; in Product Titles</title>
		<link>http://www.loveyourfeed.com/include-your-product-type-in-product-titles-101.htm</link>
		<comments>http://www.loveyourfeed.com/include-your-product-type-in-product-titles-101.htm#comments</comments>
		<pubDate>Thu, 17 Sep 2009 14:28:10 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[product names]]></category>
		<category><![CDATA[product title]]></category>
		<category><![CDATA[product type]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/include-your-product-type-in-product-titles-101.htm</guid>
		<description><![CDATA[Recently we started working with a merchant who sells products on their site but they had not been including the type of product in the title/name of the item on the site or to the shopping engines. It was obvious at their website what they sell, but they weren&#8217;t conveying to the visitors, what the [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/include-your-product-type-in-product-titles-101.htm/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Product Colors and Synonyms</title>
		<link>http://www.loveyourfeed.com/product-colors-and-synonyms-99.htm</link>
		<comments>http://www.loveyourfeed.com/product-colors-and-synonyms-99.htm#comments</comments>
		<pubDate>Thu, 10 Sep 2009 00:49:15 +0000</pubDate>
		<dc:creator>Ryan Douglas</dc:creator>
				<category><![CDATA[Data Feed Optimization]]></category>
		<category><![CDATA[color synonyms]]></category>
		<category><![CDATA[product colors]]></category>
		<category><![CDATA[product names]]></category>
		<category><![CDATA[product titles]]></category>

		<guid isPermaLink="false">http://www.loveyourfeed.com/product-colors-and-synonyms-99.htm</guid>
		<description><![CDATA[We see lots of product feeds everyday. One field that we see and frequently scratch our heads over is the color field. We strongly recommend this field for all of our clients, but push even harder for clothing and apparel merchants include their product color. One problem with this is that merchant&#8217;s will have some [...]]]></description>
		<wfw:commentRss>http://www.loveyourfeed.com/product-colors-and-synonyms-99.htm/feed</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>
